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My journey in sales began with a genuine interest in helping people—in understanding what drives them and how we can work together to achieve results that feel meaningful. My name is Alexander Eriksson, but people call me Palle, and I’m proud to be part of Adviser Partner today.
When I first got in touch with Adviser Partner, they helped me land a position as an Account Manager at a translation company. There, I was truly able to channel my drive and curiosity, and I broke meeting-scheduling records several years in a row. I developed my own method for “gold calling”—cold calls based on genuine curiosity, honesty, and energy. For me, sales isn’t about persuasion—it’s about creating value and building trust.
Over the years, I have held roles such as Key Account Manager, Sales Manager, Business Development Manager, Country Manager, and Sales Director. I have also run my own business, which has taught me the importance of humility, responsibility, and always seeing opportunities even when facing headwinds. This has shaped me into a person who both sets high standards and listens—and who never loses the joy of seeing others succeed.
Today, I work at Adviser Partner, where I focus on helping companies, teams, and individuals grow—both in terms of results and as people. I believe in the power of curiosity, honesty, and energy, and I strive every day to live by those values.
With me as your partner, you’ll have a loyal and down-to-earth coach who is passionate about creating long-term success. I believe that success is built together—through enthusiasm, humility, and a strong desire to always get a little better. And when we reach our goals (or need to recharge), you’ll likely find me at the gym or in the workshop, where I’d be happy to treat you to a home-brewed beer and a conversation about values, strategies, and the next steps forward.
A well-organized sales department, with the right people in the right places who can take you where you want to go by being knowledgeable about every aspect of the sales process.
It is common for the sales process not to be clearly implemented. This means that it exists but is not known to the salespeople and is therefore not used. As a result, salespeople do not understand the value of having and following the sales process. Ultimately, this means that the company does not achieve the increased sales that a sales process normally generates.
A sales manager typically has a wide variety of tasks that differ from one another. Few sales managers know how to prioritize their tasks in order to continuously increase the department’s sales, but Adviser Partner trains sales managers to do just that.
Closing is a simple exercise—do they want to buy or not? If you get a lot of “no”s, that’s a sign of a problem earlier in the sales process. We’ll help you identify the problem and fix it so you get more “yes”s when closing deals.
Senior sales roles, from Key Account Manager to Sales Director
Focus on curiosity, honesty, and energy
Contact me
Drives success through drive, energy, and a genuine commitment to people
Contact me now—let's get results together!