Turningpotential into results - and building sales teams that really deliver
My name is Fredrik Hellstrand and I am a consultant at Adviser Partner. I have always had a strong drive, curiosity and a belief in people's potential - qualities I brought with me from sports into my career in sales. I started in the copy industry, where I quickly learned the basics of sales - from booking meetings to building effective sales processes. With the right attitude and a high level of commitment, I was named Salesperson of the Month after just a few months.
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Since then, I have had the privilege of working with everything from media sales to SaaS solutions, to coaching salespeople to be more successful. I've also held roles as a sales manager and international KAM, giving me a deep understanding of both strategic sales and business development.
Today, I am a sales coach and growth advisor at Adviser Partner - a role that combines developing people, creating measurable results and building successful teams. I help advisors, account managers and sales leaders create profitable growth by identifying areas for improvement.
It doesn't matter if you have a sales background or not, everyone can succeed with the right tools, attitude and guidance. I believe in combining high ambitions with structure, joy and focus. Together we don't just create growth, we create pride, confidence and results!
"Fredrik really puts his finger on what is important in sales. His commitment meant that he got the salespeople to try new ways, which then produced immediate results."
Nordic Sales Manager
Intersolia
"Fredrik has in a pedagogical and inspiring way gotten our salespeople to work with the basics of sales. It is not easy to get "established" salespeople to practice the important basics of sales in an inspiring way, because they already know everything. But Fredrik has done this in a very good and committed way. At the same time, he has challenged our salespeople to dare to try new approaches and introductions, which has had a direct effect on our sales."
Chief Sales Officer
Hittapunktse AB
Frequently asked questions
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We have worked with several companies in complex industries and have seen that when our methods are adapted, it helps the company's processes and makes it easier for both the sellers and not least for the customers to buy their services.
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Even the most experienced salespeople can sometimes discover new opportunities and insights by exploring new methods and strategies. We have worked with several companies where experienced salespeople are some of the best we have seen, taking their results to the next level.
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YES! It is good to mix as it usually becomes very good dynamics and shared experiences. However, you should be careful about mixing different roles, it can get messy.
Meeting booking as art - the secret pitch to fill your calendar
In this episode of We Love Salespeople, I sat down with Jonas Olofsson, CEO Adviser Partner, and take you straight into the one thing many people avoid - meeting booking - and show you why it's actually one of the salesperson's most powerful superpowers. I share my decoder for how to build a pitch that really lands, how to structure a meeting invitation that makes an impact, and how to transfer the same skill to your team so they can reproduce the results. I also go through how to use data and testimonials to build trust before the conversation has even started. In short, this episode is full of concrete, actionable insights - no fluff, just stuff you can put into play right away. Tune in and listen now!
Want more insights and concrete tools that really work?
Concrete tools to increase sales that actually work - Adviser Partner with Fredrik Hellstrand
At Adviser Partner, we don't believe that sales is just about tricks, techniques or simply closing deals. For us, it's about establishing trust, building genuine relationships and understanding how we can really help our clients increase their sales.
My mission at Adviser Partner is to help salespeople, sales managers and account managers take that one step forward. We show you how to increase the number of business opportunities, create structure that produces results and build long-term success.